Focaldata

🏏 We've got our remote team members in London with us this week, and what better introduction to a UK summer than watching some cricket at Lord's! Shame we didn't have the weather with us... #team #londonoffice

🔊James Kanagasooriam spoke to Amol Rajan and Nick Robinson at BBC Today Podcast about how the local election results demonstrated the efficiency of Labour's vote share. "These local elections suggest that the degree to which Labour have to be ahead is much smaller than we forecast it be at the 2019 election. After the 2019 election, it looked like Labour needed a lead of 12 points in order to govern. What these local elections suggest is that their vote has got a lot more efficient; they've picked up votes exactly where they need to and have lost a load of votes where it matters much less. It looks like the winning bar to get into Government is substantially lower than 12 points". To catch our full analysis of the local elections and their significance for the upcoming general election, sign up to our Bi_Focal research newsletter here 👉 https://lnkd.in/ejy8xVvx #podcast #elections

⚡The Focaldata team - Justin Ibbett and Marco Pasqualina - had a fantastic time at the BrXnd.ai conference over the last couple of days. It was our first time sponsoring the conference, and fantastic to hear from other leaders and companies committing to using AI to transform consumer research across marketing, branding and creative industries. 🤖 Justin Ibbett spoke about our vision for highly collaborative research workflows between AI and humans, with AI tools augmenting insight teams all the way from question design to interpretation of results. The conference made us very excited about what we're building at Focaldata, particularly with our AI Qual product FD_Chat 👉 https://lnkd.in/dyyh3-sB Thanks to Noah Brier for the seamless organisation. We'll be back! #BrXndA #ai #marketresearch #newproduct

👤 We’re excited to have you join Emmanuel Nkrumah-Sarpong!

🔊 Our Chief Research Officer, James Kanagasooriam, spoke to the Financial Times on Friday about the local election results and what they signal for our national politics. 🗣 Of Labour's success, James said: "It's usually it’s a good idea to look at when a party’s at its high-water mark to see its weaknesses, because normally it tells the tale that’s about to come... You can see the pinching at the edge of the coalition, not just on the Gaza issue among Muslim voters, but you're seeing  seeing Greens, I think, taking wards in Norwich and Newcastle. Bristol, there’s been a big challenge." #localelections #podcast #financialtimes

⚡ We're extremely excited to be heading to #BrXndAI NYC 2024 next week - the conference bringing together brand builders, creatives and technologists at the intersection of brands and AI. Our CEO Justin Ibbett will be speaking about the role of AI in market research. He'll lay out our vision of AI-enabled market research as a research 'co-pilot' - an always-on extension of insight teams. 👉 If you're heading to NYC next week, get in touch Justin Ibbett or Marco Pasqualina #BrXndAI #consumerinsights #ai #marketresearch

Our polling with Save the Children UK was featured in The Guardian yesterday. 🛑 We found that nearly three-quarters (71%) of the public wants benefits to be protected, rather than cut. This also extends to 2019 Conservative voters -- 69% of them wanted to see benefits protected. Read the column below 👇 #polling #news

👤 We're delighted to welcome Sophia Ring to the Political & Social Research Team. Sophia joins us from Portland, where she worked in Public Affairs and Policy. In a previous life, she completed a Master's in Human Rights and Politics at LSE. We're looking forward to seeing you excel at Focaldata! #newjoiner #team

We worked with the Energy and Climate Intelligence Unit to deliver a flash poll of voters in Scotland over the weekend, in light of the Scottish Government's revision of its emissions targets. ✅ We found that 73% voters still support the Scottish Government’s target of reaching net zero greenhouse gas emission by 2045, with only 20% opposed. Great to see pick-up in the Financial Times. You can read the article below 👇 #polling #environmentalattitudes #netzero

Where will the culture wars go next? In our recent blog, we argue that the next big front of the culture war will be the fusion of economic concerned with cultural ones to create highly partisan and salient divisions across European publics. 💼 The particular issue of minority representation in the job market is the most polarising issue we found in every market we polled. The analysis is based on our own multi-market dataset of social and political attitudes in 8 countries, collected over 7 days via our platform 🇩🇪 🇫🇷 🇸🇪 🇺🇸 🇮🇹 🇳🇱 🇮🇪 🇬🇧 We've received positive coverage in POLITICO's Playbook here: https://lnkd.in/efKqSCbT If you're interested in our multi-market capabilities and research, you can get in touch with the Focaldata research team here 👉 https://lnkd.in/dec9BjyC #research #polling #europeanelections